Licensing & Trademarks

Licensing

Guidelines

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Indiana University adopted the IU Brand Guidelines in 2008 to strengthen the IU brand through consistent use of images, messages, and trademarks. The guidelines create a Signature System designed to facilitate consistent design and application of official identification. The Signature System is intended for official communication and may be used on commercial or promotional products if the Signature fits. The IU Brand Guidelines can be found at http://brand.iu.edu/.